Chapter 1
Classification of Business (1.2)08:24
Enterprise, Business Growth, Size (1.3)20:59
Types of Business Organisation (1.4)19:04
Business and Stakeholder Objectives (1.5)16:49
Chapter 2
Motivating Employees (2.1)22:42
Organisation and Management (2.2)19:56
Recruitment, Selection, Training of Employees (2.3)30:17
Internal and External Communication (2.4)19:50
Chapter 3
Marketing, Competition, Customer (3.1)20:24
Market Research (3.2)21:18
Marketing Mix: Product (3.3a)17:42
Marketing Mix: Price (3.3b)14:08
Marketing Mix: Place (3.3c)12:10
Marketing Mix: Promotion (3.3d)17:59
Marketing Mix: Technology & Marketing Mix (3.3e)11:34
Marketing Strategy (3.4)13:27
Chapter 4
Production of Goods and Services (4.1)28:05
Costs, Scale of Production, Break-even Analysis (4.2)20:49
Achieving Quality Production (4.3)11:34
Location Decisions (4.4)15:24
Chapter 5
Business Finance: Needs & Sources (5.1)25:12
Cash-flow Forecasting and Working Capital (5.2)17:36
Income Statement (5.3)16:16
Statement of Financial Position (5.4)11:38
Analysis of Accounts (5.5)16:35
Chapter 6
Economic Issues (6.1)25:38
Environmental & Ethical Issues (6.2)20:47
Business & the International Economy (6.3)20:57
CIE IGCSE Business Studies: Introduction
